Is Price the Only Thing That Matters?

Published November 15, 2012 19:53


In the case of gasoline prices the answer is yes, but when designing a display that honors your organization or donors do you want to go cheap? A cheap display with no visual indication of your story or corporate brand will deter donors from giving and project an unsure atmosphere within your organization.

Let’s say you are planning on spending $8000 on your donor recognition, but you find a company that will give you the design, and build it for $4000. Wow! What savings, but the design is a tile wall you have seen in 100 other organizations, is too big for the space you had planned and six months later someone destroys one of the naming tiles and you can’t get a hold of the company to replace it. You have just wasted $4000 and need to start over.

Shop for the four things that mean more than price, and in the end make you money:

  1. Customer service
  2. Quality design that speaks of your organization
  3. Quality, durable construction
  4. Credible company

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